Styling the New West

Style WYO Journal

Coleman Coolers are Cool....says Styling the New West......

Recently I styled a retro camping look for a flagship opening for @westernrangeclothing.  I scurried around trying to find one and found this burnt red cooler that my styling partner's friend @camprunamucklove let us borrow.  It lit a fire under me after the event fueling, "I gotta find one for me"  it was so cute, retro and fun.  I decided to dig around about these coolers and find out the real skinny on them and why on earth are they still around and so FUNCTIONAL??? You can also read this article up on Domino magazine... click on the link to take you there  directly !!https://domino.com/coleman-coolers-are-cool-jill-king

 

 

 

 

coleman coolers styling the new west retro look.JPG

W.C. COLEMAN

It all started with W.C. and his poor eyesight, spotting a new type of light that was fueled by gasoline.  Being a typewriter salesman at the time, he switched his sales to these new lanterns.  "He was very interested in this new, steady white light that allowed him to read even the smallest print in books."  He started thinking about the lantern and bought the rights to the sell the lanterns and then began to vision  and create his own version of this new outdoor lamp that would go on to change America's farms and ranches in a new light. His company he formed was founded in the 1900's and was then birthed as the "Coleman Lamp and Stove Company."

What really catapulted him into the arena was his G.I. picket stove .  It was an essential item found in a soldiers pack during World War II.  The three pound stove could burn almost any type of fuel and tucked inside the pack easily.  After the war, the demand for the stoves shifted to campers and recreational uses.  It is still produced today and we as a matter of fact own one!

 

 We still have a handful of these leftover from our old hunting camp.... still going strong.

We still have a handful of these leftover from our old hunting camp.... still going strong.

Back to the COOLers..

PIcking up a vintage insulated metal Coleman Cooler is no easy task.  They are hard to find on e-bay or online.  From an old Coleman Bicentennial 1970's version asking price $70.00 to a Vintage Diamond Logo Red Bottom Aluminum 1960"s version will range you $150.00 to $200.00.  If you have one, hold onto it!!!!! I'm personally looking for a blue or green one with the chrome handles and are watching several on e-bay as we speak.  You can actually buy a new very good-looking steel belted cooler from L.L. Bean for $120.00 bucks. Tauting that it has be redesigned for improved performance and convenience.  But we are looking for cool, right?  I think I'll stick with the vintage sort just because I hear they still perform as well as they did back in the day and I will also be in the category of COOL as in coolers.....

 

 This is the 1960's version that I currently am bidding on..... I want it!!!!!

This is the 1960's version that I currently am bidding on..... I want it!!!!!

Send me your photo of your vintage Coleman to jillking@stylingthenewwest.com that you have... maybe you even want to sell it to me :)